1. INTRODUCTION
Artipic (hereinafter referred to as “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your personal information when you:
- visit our website at artipic.com or artipic.ru;
- use the Artipic software;
- contact us for support or otherwise interact with us.
We may update this Privacy Policy from time to time. Any changes will be posted on our website, and we encourage you to review this document periodically. If you do not agree with the terms of this Policy, please do not provide us with your personal data.
2. DATA CONTROLLER
Depending on your location, the data controller responsible for your personal information is:
For users in the European Union and the rest of the world:
Artipic AB
Telefonvägen 30, 126 26 Hägersten, Sweden
Organisation Number: 556935-8392
Email: license@artipic.com
For users in Russia and the CIS:
Modern Graphics Solutions LLC
197022, Russia, Saint Petersburg, Karpovka River Embankment, 5, bldg. 3, lit. E, room 7
Email: license@artipic.ru
3. WHAT INFORMATION WE COLLECT
We collect the following categories of personal data:
3.1. Information you provide to us directly:
- When registering or purchasing: name, email address, payment information (processed by our payment partners);
- When contacting support: name, email, issue description, log files, memory dumps, and other data necessary for troubleshooting;
- When participating in surveys, contests, or feedback: name, email, comments.
3.2. Information collected automatically:
- Technical data: IP address, device type, operating system version, software version, session identifiers;
- Usage data: activation details, features you use, and frequency of use;
- Cookies and similar technologies: for website analytics and user experience customization. See the Cookie section below.
4. LEGAL BASES FOR PROCESSING
We process your personal data only when we have a lawful basis to do so:
| Basis | Description |
|---|---|
| Contractual Necessity | Processing is necessary to perform the license agreement with you (activation, updates, support). |
| Legitimate Interest | Processing to improve our products, ensure security, prevent fraud, and analyze usage. |
| Consent | For marketing communications and other purposes where your explicit consent is required. You may withdraw consent at any time. |
| Legal Obligation | Processing to comply with legal requirements. |
5. HOW WE USE YOUR DATA
We use your personal data for the following purposes:
- Providing services: license activation, updates, technical support;
- Improving products and services: usage analysis, bug fixing, feature development;
- Communication: sending license, trial, renewal notifications, and marketing communications (with your consent);
- Security: preventing unauthorized access, fraud, and abuse;
- Legal compliance: fulfilling legal obligations.
6. SHARING WITH THIRD PARTIES
We do not sell or rent your personal data. We may share data with the following categories of third parties:
- Service providers: payment processors, hosting providers, email delivery services, analytics platforms. All operate under confidentiality agreements;
- Partners: for joint marketing activities (only with your consent);
- Legal requirements: if required by law, court order, or subpoena;
- Merger or sale: in the event of a business merger or asset sale, we may disclose data to a prospective buyer (under confidentiality obligations).
7. INTERNATIONAL DATA TRANSFERS
Your data may be transferred to and stored in countries outside the European Economic Area (EEA), including Russia. We ensure that such transfers are carried out with appropriate safeguards, including:
- EU Standard Contractual Clauses (SCCs);
- Adequacy decisions where applicable;
- Your explicit consent when required.
8. DATA RETENTION
We retain your personal data only as long as necessary for the purposes outlined in this Policy and in accordance with applicable law. Generally:
- License data: retained for the duration of your license and 1 year thereafter for renewal and accounting purposes;
- Support data: retained for up to 2 years for analysis and quality improvement;
- Marketing data: retained until you withdraw your consent.
After the retention period, data is securely deleted or anonymized.
9. YOUR RIGHTS
Under the GDPR and other applicable laws, you have the following rights:
| Right | Description |
|---|---|
| Access | Obtain a copy of your personal data we process. |
| Rectification | Request correction of inaccurate or incomplete data. |
| Erasure | Request deletion of your data (“right to be forgotten”) when no longer needed. |
| Restriction | Request restriction of processing in certain circumstances. |
| Data Portability | Receive your data in a machine-readable format and transmit it to another controller. |
| Objection | Object to processing based on legitimate interest. |
| Withdraw Consent | Withdraw consent for marketing purposes at any time. |
| Complaint | Lodge a complaint with your national data protection authority. |
To exercise any of these rights, contact us at: license@artipic.com (for EU and the rest of the world) or license@artipic.ru (for Russia and CIS). We will respond within 30 days.
10. COOKIES
We use cookies to enhance website functionality and analyze traffic. You can manage cookie preferences in your browser settings. Disabling cookies may affect website functionality.
Types of cookies we use:
- Essential: for basic website operation;
- Analytics: for collecting visitor statistics (e.g., Google Analytics);
- Functional: for remembering your preferences.
11. SECURITY
We implement reasonable technical and organizational measures to protect your data from loss, unauthorized access, alteration, or disclosure. In the event of a data breach, we will notify you and relevant authorities within the legally required timeframe.
12. CHILDREN
Our products and services are not intended for individuals under the age of 16. We do not knowingly collect children’s data. If you believe we have inadvertently collected a child’s data, please contact us to have it removed.
13. CHANGES TO THIS POLICY
We may update this Policy from time to time. We will notify you of material changes via our website or email. Continued use of our services constitutes acceptance of the updated Policy.
14. CONTACT US
If you have any questions or requests, please contact us:
Artipic AB (for EU and international users)
Email: license@artipic.com
Address: Telefonvägen 30, 126 26 Hägersten, Sweden
Modern Graphics Solutions LLC (for Russia and CIS users)
Email: license@artipic.ru
Address: 197022, Russia, Saint Petersburg, Karpovka River Embankment, 5, bldg. 3, lit. E, room 7